Accelerating Owner-Led Growth Since 2008
I Find the Money Hiding Inside Owner-Led Businesses.
Unlock hidden revenue using what you already have without more ads, hires, or chaos (typically +15% to +30% new revenue within 12 months).
The IPP Growth Method™
IPP stands for Identify, Partner, Profit, my operating system for turning what you already have into measurable growth.
Identify Revenue Hiding in Plain Sight
I uncover overlooked opportunities already inside your business (e.g., clients, offers, assets, relationships and underutilized data).
Partner to Expand Your Reach
I align the right partnerships and leverage plays to multiply momentum through ecosystem-led growth (e.g., strategic introductions, co-selling, distribution, packaging, licensing and partner channels).
Profit from New Found Opportunities
I convert the lowest-hanging opportunity into real revenue first, then systemize the win so you can repeat it for ongoing growth.
Here's the deal, if your growth strategy doesn't turn hidden assets into money, you're leaving revenue behind.
And a poor growth strategy can lead to:
- Flat and/or declining revenue
- Inconsistent cash flow
- Wasted time chasing leads
- Stagnant and/or declining profits
- Lots of money being left on the table
The fastest growth isn’t “more.” It’s leverage. It’s easier (and cheaper) to monetize what you already have than to chase cold leads who don’t know or trust you.
Meet the Founder:
Tyrone "Rainmaker" Matheson
Since 2008, I’ve helped hundreds of owner-led B2B and B2C companies uncover revenue they didn’t know they had and turn it into sustainable, scalable growth.
I created the IPP Growth Method™ because most businesses don’t need another tactic. They need a strategic partner who can see what’s hidden, connect the right dots, and execute the simplest path to profit.
My job is simple: I help you identify hidden opportunities, partner strategically, so your business gives you more time, more freedom, and more money to do what matters most.
Let’s Make it Rain!
Success Stories
Results look different for every business, but the pattern is the same: hidden opportunity, smart leverage and measurable profit.
3 Steps to Make it Rain
Step 1: Get Your Hidden Revenue Score
Take 2-3 minutes. It's free. You'll receive a custom report showing where revenue may be hiding inside your business.
Step 2: Try a 30-Day Revenue Sprint
If you qualify, we'll choose one high-leverage opportunity and move fast. The goal is traction without adding overhead.
Step 3: Decide What's Next
If we create real momenturm, we'll decide what to scale next using IPP - repeatable leverage, not random tactics.
What Does a Breakthrough Look Like?
- Revenue & Cash Flow Wins:
- Real Estate Property Management - Boosted cash flow by 50%+ in just 60 days.
- Retail brick and mortar store - Drove 200% quarterly revenue growth by turning followers into paid VIP subscribers.
- Partnerships & Distribution
- Automotive SaaS Solution - Plugged a prototype into a national network of garages.
- CPA Accountant Firm - Built a partner referral system using the client’s existing network.
- New Revenue Streams / Leverage Plays
- US EdTech Platform - Licensed into a new market, creating a new revenue stream.
- Medical Practice - Shifted to a virtual model, saving $100K+ annually.
- Capital & Strategic Networks
- Smart City IoT Solution - Orchestrated an investor network to fund an $11M raise.
- Zero Guesswork Validation
- Co-Working Business - Pre-sold memberships before signing the lease (spending $0 out of pocket).
F.A.Q.
Find answers to commonly asked questions about my services and growth strategies.
What exactly is the IPP Growth Method™?
IPP stands for Identify, Partner, Profit. We uncover one real opportunity already inside your business, align the right leverage (partners, positioning, packaging, channel, or strategy), then convert it into measurable profit and systemize the win.
Who is this for?
Best fit is owner-led B2B/B2C businesses doing $500K to $20M that feel stuck and want a smarter path to growth.
We don’t engage if the owner isn’t vested and accessible.
What do you mean by “ecosystem-led growth”?
Ecosystem-led growth is when your business scales through a network of aligned relationships around your business. Growth compounds through trust and distribution instead of relying only on ads, cold outreach, or hiring more people.
Is ecosystem-led growth the same thing as a referral program or affiliate marketing?
Not exactly. Referral and affiliate programs are single tactics. Ecosystem-led growth is a strategy: it aligns the right relationships and incentives so your business gains ongoing access to new opportunities, deal flow, and markets, often without increasing overhead.
What’s included in the 30-Day Revenue Sprint?
If you qualify, we choose one high-leverage opportunity and move quickly. The model is performance-based. If there’s a clear path to revenue, we jump in and share on the upside.
How are you different than a sales or marketing agency?
Agencies execute tactics. I operate as a strategic growth partner. Since 2008, I’ve focused on building business models and leverage plays that produce profit, only engaging where there’s real upside for both of us.
How quickly will I see results?
Many owners see traction quickly when there’s a clear opportunity and fast execution. The goal is always the same: identify the lowest-hanging win first, then scale intelligently.
Can I speak to you before getting my growth score?
Speak to me directly by booking a meeting on my calendar – Book a Meeting
Ready to Unlock the Growth in Your Business?
You don’t need more noise. You need leverage.
The IPP Growth Method™ helps you identify hidden revenue, partner for strategic advantage, and profit with simplicity, speed, and no unnecessary overhead.